Grow Your Business with Traverse Connect

Join Now!

Get Involved

Your Traverse Connect investment connects you to the people, ideas and resources you need to run a successful business. In addition, your participation is an investment in the region’s prosperity by supporting programs, legislative advocacy and economic initiatives for all. Together, we are creating a healthy business community that puts the Traverse region on the map.

What our public officials and investors are saying:

Senator Wayne Schmidt

Michigan State Senator

“During my nearly 14 years serving northern Michigan and the UP in Lansing, I have watched Traverse Connect grow into the well-respected organization it is today. They have earned the trust of our business community by working every day to advocate for a more robust business environment in the Grand Traverse Region.”

Join Now

Beth Holmes-Bozung

Safety Net, Inc.

“Traverse Connect has a clear vision, a smart plan to get there, and the people to make it happen. The increased talent development and talent retention efforts alone stand to make a big difference for our company as we grow.”

Economic Development

Representative John Damoose

Michigan State Representative

“The Northern Michigan Chamber Alliance has proven to be a great resource during my time in office. Their extensive collaboration between businesses in northern Michigan and policymakers has led to tangible results at the state and local level.”

Northern Michigan Chamber Alliance

Representative Jack O’Malley

Michigan State Representative

“I’ve worked extensively on child care reform with the Northern Michigan Chamber Alliance. Together, we passed historic, bipartisan legislation through the House to make child care more accessible and affordable for families in northern Michigan. They are a solid, dependable group to work with.”

Northern Michigan Chamber Alliance

Max Anderson

Honor Bank

“Traverse Connect is carrying the mantle of economic development in our region into the future. Through their value-added programming, to their vast community connections, Honor Bank has found value in our investment with Traverse Connect. We highly recommend not only investment, but active participation in all that Traverse Connect has to offer!”

Join Now

Representative John Roth

Michigan State Representative

“The team at Traverse Connect have been great partners during my time in office. They have provided helpful insight and strong advocacy in key policy areas like child care, affordable housing and talent development.”

Join Now

Representative Sue Allor

Michigan State Representative

“The northern Michigan business community is fortunate to have a strong advocate in the Northern Michigan Chamber Alliance. I appreciate their collaboration on policies to ease the barriers to growing business in my district and across northern Michigan”

Northern Michigan Chamber Alliance

History of the Traverse City Area Chamber of Commerce

Traverse Connect and the Traverse City Area Chamber of Commerce merged into one organization in December 2019 to be the single source for economic development and business support for the Grand Traverse Region.

The Traverse City Area Chamber of Commerce is the third largest chamber in Michigan, with a history of service dating to 1915. Businesses invest for many reasons, but at the top of the list is a shared goal to continue to support and build our community as a premier location to live and do business in Michigan, the United States and the world.

We recognize that membership means investment – an investment in your own business growth and in a healthy community. We want you to be a vital part of our mission.

You have the freedom to choose the services that provide the most impact for your business and fit your needs. Investors enjoy special pricing on events, programs, and advertising, and you’ll have exclusive access to affinity programs. We welcome you to get connected now!