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Katherine Marciniak-DeGood

Katherine Marciniak-DeGood, Director of Marketing and Communications

Katherine Marciniak-DeGood is an experienced communications professional currently serving as the Director of Marketing and Communications at Traverse Connect. Since joining the organization in October 2019, Katherine has played a key role in developing and implementing marketing strategies, managing media relations, and handling internal and external communications.

Katherine earned her A.B. from Mount Holyoke College. With a background that includes working with prestigious institutions like the Lyric Opera of Chicago and the Chicago Symphony, Katherine brings a wealth of experience in navigating complex communication landscapes. Her expertise spans various areas, such as social media management, video production, employee engagement, and crisis communications.

Before joining Traverse Connect, Katherine spent over thirteen years in the nonprofit sector, focusing on fundraising and managing corporate social responsibility programs. Her dedication to community involvement is evident through her volunteer work, including serving on the boards of the City Opera House and the Mashup Rock and Roll Musical.

Outside of work, Katherine enjoys spending time with her family around the region. Her hobbies include reading, hiking, running and biking local trails, and traveling. Through her multifaceted skills and commitment to community engagement, Katherine continues to contribute significantly to Traverse Connect and the broader Traverse City area.